What's the Idea Behind Yat?

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Nman: We think it's really important for people to own their internet identities, just like they do their real life identities. The idea behind yat is that you create this amoji identity, which is really expressive. And then the idea is that you actually own these yats for ever. So i would argue that even if you and i had the exact same name, you and i probably feel like we own our own identities,. But in that case, you know, exclusiveits not sarily innate to the real world, but it does feel innate to the web three world.

Welcome back, this week Lucas and Anita return to discuss the ultimate meme investing crossover episode with GameStop launching an NFT marketplace. We also break down this week’s latest drama with the liquidation of crypto hedge fund 3 Arrows Capital. It wasn’t all doom and gloom as we discussed some of the new crypto funds injecting fresh capital into the space.

In their interview this week, Lucas and Anita chat with Naveen Jain. Naveen is the founder of web3 startup Yat which lets people buy their own emoji URL. The marketplace saw some wildly expensive sales this year, but when can pricey emojis tell us about the future of identity?

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Helpful links:
https://techcrunch.com/2021/07/30/yat-thinks-emoji-identities-can-be-a-thing-and-it-has-20m-in-sales-to-back-it-up/

https://techcrunch.com/2022/07/13/celsius-one-of-cryptos-biggest-lenders-files-for-bankruptcy/

https://techcrunch.com/2022/07/12/crypto-focused-multicoin-capital-launches-430m-venture-fund/

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