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Spencer Haws talks about his pivot from niche sites to SaaS on EP15 of TWIDM

This Week in Digital Marketing

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What Do You Think of the Future of Niche Sites?

I think in the next year, it's gonna feel a lot like featured snippets. I still think most of the traffic is gonna still click on the top 10 SERPs for most queries. Maybe that's wishful thinking, but I just can't imagine that Google is gonna drastically change how they operate by not sending traffic to websites. So much of their ad business is reliant both on the display network, right? And the search network,  that I think Google is gonna be very timid about how they roll this out.

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