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26min chapter
From the Archives: Rise and Fall of Boosted Board
Waveform: The MKBHD Podcast
The Rise and Fall of Boosted Boards
This chapter examines the surge in popularity of Boosted Boards, largely driven by a prominent YouTuber's everyday use in New York City, showcasing their practicality for urban commuting. It also discusses the internal challenges within Boosted Boards following leadership changes and the impact of a founder's departure on company culture and innovation. Ultimately, the narrative highlights the duality of success and struggles faced by the company as it navigated market demands and product expansion.
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