Introduction

Holger Seim is the Co-Founder and former CEO of Blinkist, a subscription service that summarises non-fiction books in 15 minute explainers. 

The company was started because Holger and his Co-Founders wanted to find a way to read more books in less time whilst together at college in 2012.

Blinkist has been downloaded 26 million times and was acquired by Go1 in May 2023, with Holger staying on as Chief Operating Officer.

We don’t know how much they were bought for, but Go1 CEO, Andrew Barnes, has implied it was “significantly bigger” than the company’s previous $160 million valuation. 

So, how did they do it?

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