If you've ever thought about starting a podcast but felt overwhelmed by the idea of keeping it up long-term, this episode is for you! Whether you're still dreaming of launching or you've already started and are feeling burnout, I'm here to share the habits that have completely transformed my approach to podcasting. Podcasting can be an incredibly powerful tool to extend your reach and grow your impact beyond the therapy room, but without a sustainable strategy, it’s easy to get caught up in the chaos. In today’s episode, I'll walk you through the 7 simple yet impactful habits that have changed my relationship with podcasting and made this endeavor sustainable for the long haul. Get ready to hear how you can implement these practices into your own podcasting journey and finally create a process that works for YOU!

You’ll Learn:

7 habits that have changed everything for me:
Design for longevity, not growth.
Learn how I structure my podcast schedule around the life I want.
Capture ideas daily.
I use a private Slack channel to keep podcast ideas and give me a pipeline of new content.
Follow a repeatable episode outline.
Establish a framework for solo and guest episodes, and use solo episodes to invite people to your products and services.
Batch record on off-months.
I record January and February episodes in November and December and keep 3-6 episodes “in the bank” to create a buffer and flexibility.
Warm up my voice and energy before recording.
There are simple habits (tea, deep breathing, diction exercises, etc.) that work to help me treat my podcast like a speaking engagement.
Promote my own offers first, and not just sponsors.
Research shows that podcasters are the most trusted media personalities, and inviting people in through dynamic ads is a game changer. (Check out Captivate and the discount available for STC listeners.)
Engage with listeners on a regular basis.
Ask listeners what topics they want you to cover. Podcasting is not a one-way street!

Resources:

Try our FREE Podcasting Workshop to learn more.

Interested in becoming part of our affiliate program? Learn more!

Want to launch your online course?

Please check out our free 7-Day Course Creator Starter Kit for Therapists at https://sellingthecouch.com/coursekit.

If you are a seasoned therapist who wants to move from clinical to online course income, we have a specific mastermind for you. We meet together to build, grow, and scale our online courses. You can learn more at https://sellingthecouch.com/mastermind.

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice. With Alma, you’ll get the tools and resources you need to navigate insurance with ease, connect with referrals that are the right fit for your style, and streamline those time-consuming administrative tasks. That means less time buried in the details and more time focused on delivering exceptional care to your clients. You support your clients. Alma supports you. Learn more at sellingthecouch.com/alma and get 2 months FREE—an exclusive offer for STC listeners.

3 Strategies To Make More Money In Your Business Now | Ep. 1007

Amplified Impact Podcast with Anthony Vicino

Prune relentlessly: the tree analogy for business focus

The AI-powered Podcast Player