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Jason has the painful details about Apple's comeback bid for college football TV rights that fell just short of the goal line. We also discuss what Apple's rich-but-middling quarterly results say about the importance of this fall's iPhone launch.

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Connected #366: 5, 1, 4, 6, 9, 6, 3, 4, 7, 8, 2, 2, 3, 5, 9, 12, 12, 3, 4, 1, 5, 9, 11, 8, 6, 4, 11, 5, 1, 1, 2, 8, 8, 2, 8, 12, 3, 6, 6, 11, 12, 2, 6, 1, 9, 1, 7, 10 - Relay FM

The Laughing Cat 'LOL'

Apple prepping for iPhone 15 Pro event on September 13 - 9to5Mac

Kuo: New AirTag Likely to Enter Mass Production in Late 2024 - MacRumors

Disney reportedly wants to team up with Apple to expand ESPN distribution - 9to5Mac

Pac-12, Apple deal was $23M per school and underwhelming, but hope remained until 11th hour - The Athletic

Downstream - Relay FM

Apple Q3 2023 Charts: $81.8B revenue, down 1% – Six Colors

This is Tim: Apple’s Q3 2023 analyst call, transcribed – Six Colors

If this is Apple struggling, everything is going to be just fine | Macworld

Tim Cook uses Vision Pro every day, and other earnings call info - 9to5Mac

Announcing Callsheet — Liss is More

15-inch MacBook Air demand reportedly low, but not every product can be a best-seller - 9to5Mac