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Navigating uncertainty: Lessons from solo founder Leoni Runge

Follow the Gradient

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Navigating Early Challenges as a Solo Founder

This chapter chronicles the reflective journey of a solo founder facing the ups and downs of startup life, particularly during a pivotal move to New York amid the pandemic. It highlights the evolution of their chat-based service into a comprehensive B2B solution for healthcare providers, driven by customer feedback and changing market needs. The discussion emphasizes the significance of effective communication, emotional resilience, and strategic branding during times of uncertainty and transformation.

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