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Who? Remembers: Wholebs in Bu$ine$$ 💸

Who? Weekly

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Celebrity Business Ventures and Smyscream Ice Cream

The chapter delves into Catherine Zeta-Jones' new home collection, Casa Zeta-Jones, potentially linked to QVC, sparking discussions of living room lasers and her expansion into active wear. It also explores a celebrity's journey into various business ventures like shoes, beauty products, coffee, and active wear, questioning the authenticity of their interests. Transitioning to Tyra Banks' upcoming ice cream line, Smyscream, the chapter covers its premium offerings, immersive entertainment focus, and the involvement of hedge funds and venture capital in the business.

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