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357 - 3 Psychological Principles That Will Make Your Art More Effective

Creative Pep Talk

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How Does Someone Digest a Poster?

When you intentionally leave things unfinished or parts blotted out, you're actually inviting a conversation with the viewer. When they have to finish that thing in their head, it creates a chemical combustion within them and makes them feel something. It's not just sweeter. It's explosive. And I'm talking about an actual chemical reaction in the brain, in the heart, in the mind, that changes.

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