Getting Rid of Fear and Uncertainty

i get analysis paralysis over what i'm going a for lunch every day. Getting rid of fear and uncertainty gives us the ability to think clearly around something. Loss aversion is a really big common cognitive bias, that we'll always want to take the safe road because the pain of loss is better than the joy of gain. I've done a little bit of research on this glen, which you be impressed by. There's a study out of hawaii university that statest the brain reacts strongly to negative stimuli.