The next step for sparkloop is monotizing news letters and growth. We're really going after audiences who, because of the mottel we have and the content were creating roqe,. If those facebook cacks are a little bit higher, but that, i think, for most publishers, it's really hard to acquire subscribers from facebook. And so our goal is to, of course, make that payback cycle really fast.
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Becca Sherman, cofounder and COO of Workweek.
We jump straight into the good stuff, including:
- what's more important... individual personalities or brand?
- what audience growth channels are performing for Workweek right now?
- what newsletter metrics does Becca really care about?
... and much, much more.
You can find Becca on Twitter at @becsherm and Louis at @louisnicholls_