Keaton Hulme-Jones - The mysterious world of programmatic display advertising unraveled - S1 Ep12
Champagne Strategy
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Is There a Difference Between Targeting and Targeting?
i think creative really hasar has a stronger effect than targeting. You need the targeting, but without good creative it's a bit useless. i see a lot of the time, you know, just quiet boring,. especially when the content that add surrounds is interesting. The s just come at everevernes like ad block. And all of a sudden you get a campaign that just can't deliver because he only knows so much. and then at the same time, they're buying radio and teve 25 54 mail lik. That's it. When it comes to degidal, it's like, dontontonto do and then they can't deliver the campaign an their states of failure.
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