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#714 Profit vs. Revenue and the Inside Scoop on Events for Founders

Tropical MBA: Entrepreneurship & Founder Lifestyle

CHAPTER

How to Think About ROI in Your Business

The basic idea is how much return will I get on each dollar that I spend? Rather than saying I want to have X profitability because that's industry standard, maybe you could be unstanded. This is where things come off of the balance sheet and become about your intuition and vision for the business.

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