The War on Cars cover image

Super Bowl Roundup with Rollie Williams and Nicole Conlan

The War on Cars

CHAPTER

The Shift in Super Bowl Advertising: From Cars to Abstract Concepts

This chapter critiques the shift in Super Bowl advertisements from conventional car commercials to abstract promotions like AI and financial services. The speakers argue that this trend signifies a broader societal decline, as the ads now lack the relatability and tangible benefits that once defined them.

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