5min chapter

The Digiday Podcast cover image

What’s going on with the media and advertising industries at 2023’s midway point

The Digiday Podcast

CHAPTER

The Shift in Advertising Spending

The writer strike and possibly the screen actors guild going on strike as well. There has been a correction brewing similarly on like the streaming front with the launches of Disney plus and HBO Max and Paramount plus and peacock. Now there's this correction where these companies are losing so much money on those streaming services that combined with a financial downturn or worsening financial conditions and a worsening traditional TV business too.

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