3min chapter

PPS Pricing Podcast cover image

Intro To Pricing On Purpose: Creating & Capturing Value

PPS Pricing Podcast

CHAPTER

What Are the Takeaways From Learning Online?

Any business that sells a service or even combined services with their products, I think will benefit. The great thing about a lot of the stuff that Ed and I teach is it's all rooted in economics and economic theory and marketing theory as well. So we're just trying to study human behavior here. And since it is grounded in economic theory, I think any business will pick up lessons from this course.

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