We are living through a time between stories—where the old economic narratives of scarcity, extraction, and separation are crumbling, and a new one is seeking to be born. At the heart of this transition is the question: What do we truly value, and how do we express that value in ways that nourish life?
Imagine a society where every act of care, contribution, and kindness is not only appreciated but economically recognised. Schools, councils, and local businesses become part of an ecosystem where value flows back and forth amongst the people who create it. This doesn’t replace wages or public services—it enhances them.
This is a good step of the way towards a culture that's predicated on solid core values of compassion, integrity and generosity of spirit, and where we value what we care about, rather than what we can grab. So how do we build this in ways that work - and do so inside the current system?
This week's guest, Peter Kemp, calls himself a professional dot-joiner. Peter is a UK-based digital innovator and social entrepreneur whose career has spanned web technology, media production, civic engagement, and alternative economics. He was a co founder of HullCoin, and currently serves as CEO of Value Squared (V2) Ltd and the Social Value Academy, organisations dedicated to reimagining how we understand, measure, and reward social value.
As part of his work, Peter has helped to establish Citizen Coin - a digital, values-led complementary currency designed explicitly to recognise and reward social, environmental, and civic contributions that often go unpaid and undervalued in the mainstream economy.
He says, 'The current economic model—predominantly built around fiat currencies and centralised systems—is increasingly failing to deliver equitable outcomes, community cohesion, or environmental resilience. Citizen Coin offers a new approach: a digital token earned through pro-social actions—such as volunteering, participating in community initiatives, or engaging in sustainable practices. These actions are verified by local authorities, public sector bodies, or accredited third-party partners. Unlike traditional money, which is often scarce and controlled, Citizen Coins are abundant where social value is being generated.'
Crucially, Citizen Coin is not a replacement for fiat currency. Instead, it operates as a complementary economy—a parallel system that strengthens local resilience, incentivises positive behaviour, and redistributes recognition for care work and civic participation. More than a technology, this offers a shift in worldview—a move from scarcity to abundance, from extraction to contribution.
As we face overlapping crises of inequality, climate, and mental health, complementary economies like this are no longer radical—they are necessary. Citizen Coin is not just about digital infrastructure or economic reform. It is about choosing a new story—one where we honour the unseen, uplift the essential, and move from domination to stewardship. It is about birthing an economy in service to life.
Value Squared https://www.value-squared.com/#about
Citizen Coin https://www.citizencoin.uk/
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