
468: Ecommerce Is Changing And This Is The BIGGEST Opportunity For 2023 – Family First Friday
The My Wife Quit Her Job Podcast With Steve Chou
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The Future of E-Commerce
direct mail or postcard marketing is actually making a huge comeback. 70% of consumers say that direct mail is more personal than online advertising. 42% of recipients read or scan the direct mail they receive and direct mail response rates are 5 to 9X higher than other advertising channels. 62% of consumers who reacted to direct mail actually made a purchase.
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