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249 - Back to Basics: How to Properly Capture Demand | Demand Gen Live S2 x69

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How Does Video Marketing Play Into Dark Social?

Video is the catalist for everything that's happening in the growth of my company, right? So when you think i post a video on lincton the one that i post da pobably got 30 thousand views. But it gets seen a ton more than what the view metrics have. And then imagine, from the 30 thousand people that watch the video, that happens whatever, somewhere between 25 and a hundred times per video. The value gets generated out on the fringe. Like it's dark social. None of that starts if you don't put the video there first place. That'sto open next week with that one. I gon that the last one came from a question. Do

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