7min chapter

MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Making Your SaaS Biz A “Must Have”

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

Mastering Product-Market Fit and Marketing Strategies in B2B

Exploring the essentials of achieving product-market fit, understanding buyer personas, and refining positioning and messaging in B2B marketing. Learn about the evolution of advertising, using Mutinex Growth OX for market mix modeling, and strategies for identifying pain points and creating valuable content in the SaaS industry.

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