THE ECOMMERCE EDGE Podcast with Jason Greenwood cover image

E224: Gamifying Better eCommerce Results Through Interactive UX - Nik Skarbye, Scratcher - THE ECOMMERCE EDGE Podcast - 02 June 2023

THE ECOMMERCE EDGE Podcast with Jason Greenwood

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How to Create an Artificial Scarcity Concept Through Your Games

You can use your if you have a receipt of purchase order purchase receipt and say that everyone who has purchased in the last year use the order number that you have up then basically the customer uploads those order number in the system not to be too technical. You can also do that could be really cool if the brand has a necessary to do it is to just distribute random lottery numbers or that people that come to the website can claim the lottery number but then the reveal will happen on a point of sale location on a big screen with a countdown to create a football effect.

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