How to Test and Validate Business Ideas

Sa would start up ften a question that they ask me and am is something i do kind of day to day through my worker experience. The starting point for me is, ena, wy we testing? And really what we're trying to do is validate that business idea through experimentation. What you are looking for at each stage is kind of a signal of intent. Do consumers or businesss really want to engage with your product or service? He favorite experiment of mine is what we call a smoke test,. Where we have an idea, we turn it into a proposition, and we make a simple landing page.