Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman cover image

Damian Maldonado: “You can’t teach motivation.”

Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

CHAPTER

Navigating Challenges in the Mortgage Industry

This chapter discusses the trials a business faces during a downturn in the mortgage industry, primarily due to rising interest rates. It explores the emotional and operational challenges of layoffs and survival mode, while ultimately highlighting a hopeful recovery as interest rates begin to decline.

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