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090: The Best-Selling Title Formula: How to Name Your Channel, Book or Video with the Perfect Title

The Think Media Podcast

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Why You Shouldn't Market the Destination

Clarity is power. If you confuse, you lose. That's a don ambler. And if you want clever is good, would you? Would you say, clever as good if it's not at the sacrifice of clarity? Cause, for our work workweek is clever, but it's still completely clears what it's about. So if you could do both, should you try to do both? I think you, you it's possible. But by pursuing clever, all you're going to do is risk clarity, and you're not going to gain that much. Instead of pursuing intriguing, pursue enticing. Four hour work week works not because it's clever, it works because it

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