The Power of Apologies
Hidden Brain
00:00
What Is the Appraisal Gap?
When things are being tried in the media, it really is that bigger symbolic meaning that is driving the strength of people's reactions. Tyler and other researchers have found that people nowadays increasingly have a greater appetite for apologies. We want to see people come forward and say, i'm sorry. In an experiment, tyler discovered something curious that comes about as a result of our heightened expectations for apologies.
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