4min chapter

Chew on This - Digestable DTC Content cover image

Ryan Babenzien - JolieSkinCo - Season 02 Episode 01

Chew on This - Digestable DTC Content

CHAPTER

The Advantages of Starting a Hardware Business in COVID

Gloria Borger: I feel like you probably built this at one of the most challenging times of communication. But also that could have been maybe your big advantage. Well, it was nobody crazy enough to start a business or try to build a piece of hardware inside of COVID. So we had no competition and still don't. The design I was very clear. Like we knew exactly what we wanted to look like. We've surveyed our customers. 40% of them have no idea what brand of shower they're replacing Jolie with.

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