
Part One: How Cigarettes Invented Everything
Behind the Bastards
The Future of the Tobacco Industry
Cigarettes are one of the few things you can afford, period, if your poor is a cigarette. In 1882, his company had just 10 cigarette rollers on the line. Duke saw this as a pointless fight because they're fighting over plug tobacco. He knew that the future of the industry was not in plug tobacco. It was in producing something convenient and cheap for urban poor people.
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