Navigating the Fiber Landscape: A Strategic View on Infrastructure Monetization
Light Reading Podcasts
00:00
The Benefits of Implementing Blue Marble BSS Solutions
The biggest benefit is making it easier for consumers to be able to pay for the service that they value. We have a number of ways that we can create different pricing scenarios and bundling offers with Blue Marble, Comviva's BSS solution. And then leverage AI and machine learning campaigns to promote those bundles in real time. So, it's not just about selling any one service. It's about looking at the ecosystem of services that are available for people to consume and then using a billing system to bring those things together in a creative bundle.
Transcript
Play full episode
