Exploring the Similarities Between Mobile Games and Casino Aesthetics

This chapter delves into the parallels between free-to-play mobile games and casino gambling machines, focusing on their art styles catering to specific demographics. It discusses the design and marketing strategies of a slot machine named Colossal Wizards, highlighting its attractive characters and subtle erotic undertones. The conversation transitions to the use of live data tracking in the industry and contrasts human intuition with data-driven decision making in casinos.