Why Build A Media Arm In A Software Company -- Kyle Denhoff // HubSpot
MarTech Podcast ™ // Marketing + Technology = Business Growth
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Partnering With Other Brands and Media Companies
It comes down to building your own mediate team is hard. It's extremely hard. So investing in your own media assets takes time, and i think that's really where you start,. Sometimes other people do that better. And now you're into conversations around quisition or partnerships. Because at the end of the day, wev just want to provide value to the audience.
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