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20min chapter
#5 Escaping the Project Trap and Agile Theatre | Marty Cagan (Silicon Valley Product Group)
Scandinavian Product Podcast
Defining and Empowering Product Leadership
This chapter explores the misconceptions surrounding product management and product leadership, emphasizing the critical importance of defining these roles accurately. It delves into the significance of coaching and staffing for product leaders, and distinguishes between strong product companies and feature team companies. The discussion highlights the need for effective product leaders to focus on coaching teams, take responsibility for business results, and transition to a more product-oriented approach.
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