What Boy Band Sensation BTS Can Teach Us About Economics
Odd Lots
00:00
The Economic Ecosystem of K-pop and Cultural Exports
This chapter explores the significant role of K-pop as a cultural export in South Korea's economy, illustrating how groups like BTS act as catalysts for various sectors. It also examines the unique patterns of popularity, noting how international success can often come before local acknowledgment.
Transcript
Play full episode
