The Evolution of Mobile Phones

In 2013, Flipkart changed the way mobile was sold in India. 90% of 95% of mobile was sold obviously offline in India. Xiaomi and Motorola were really the two big sort of beneficiaries of the takeoff. So that's one of those orders because how are you going to buy online if you don't have a phone? And it probably meant that your interface was more Android first and more mobile first or whatever.