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Social Media Advertising in a Post iOS 14.5 World: Proxima
Startup Savant
How to Keep Your Users Engaged on the App
The user has definitely experienced less efficient and relevant advertising. People are getting serve advertising that is just less relevant to them. The social ad platforms today are much more focused on entertaining you, keeping you on the platform as long as possible. And by mixing in advertising that is more relevant, everyone will have a better experience.
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