11min chapter

Anecdotally Speaking cover image

200 – Weber BBQ Australian Success

Anecdotally Speaking

CHAPTER

The Rise of the Weber Barbecue

This chapter introduces a new podcast format that emphasizes storytelling techniques to improve workplace communication. It narrates the remarkable journey of Ross McDonald, who revitalized the Weber kettle barbecue in Australia through innovative marketing and personal anecdotes. The chapter explores themes of persistence, cultural differences in barbecue practices, and the importance of foundational knowledge in learning.

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