Ben Partridge, the Elon Partridge

All groups have within them the person who's best at IT, don't they? And every group, every combination of people kind of knows who that is. So when we configure the three of us, Ben becomes essentially God really. He's the Elon, he's the Elon Partridge. I was actually going to say more like the kind of slightly geeky person in the Apple store,. You look at them, and you're not sure if they're cool or not.