2min chapter

The Long Game cover image

Why Social Proof is the Key to Every Type of Marketing with Andy Crestodina

The Long Game

CHAPTER

Is Your Home Page Headline Descriptive?

Sass has seen other agencies grade people on like a maturity curve, so to speak. You could also go in and that could be like a sales nablement message. It's like ina, pioneering a better way. Whatso why don't company? So i'm high letting, i'm demonstrating expertise. I'm showing an insight, i'm starting with the date point. Butbut i'm going to have just a better webenar and a more interested audience if i don't just say, ye, make sure your home page headline's descriptive. Why would you listen to me? Why tolisten to anybody? Well, you listen to data. Anyone can use it

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