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Three Must Read Data and Analytics Books with Tim Harford, Zhamak Dehghani, and Brent Dykes

The Data Chief

CHAPTER

What Is an Insight That Necessitates Change?

i think that when you have an insight that you're sharing a that necessitates change, right? And i wont of the definitions that i use for insight, ecause i think a lot of times we use that word insight really loosely. So in this sense, once if we have a true insight that we're sharing, we are actually inviting change. Yes. Now you have this new awesome insight why somebody is buyig product b instead of a. You also describe two different approaches to communicating that insight, two different story telling techniques. What have you found to be a more effective or frequently used approach?

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