
Rule Two: First Principles, Forward-Oriented Thinking, and Tending the Tomato Patch
Beginning Balance
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Is Forecasting Really Useful?
Allocating cash that you don't have is terrible. It makes the category balance on which we are doing trade offs now wrong. So there's a very real reason you don't allocate cash. You do not have, but has nothing to do with orienting forward, not even slightly. And targets can be misused in that way where you're like, oh, autopilot. Yeah. We want to get rid of tedium, but we don't want to getting rid of decision making when you have the right context and the right information. But I think that's rule two. The method that you follow is just like, okay, no, I don't care what you're
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