Tools and Weapons with Brad Smith cover image

Kara Swisher: It’s time for tech to mature

Tools and Weapons with Brad Smith

CHAPTER

Persistence and Adaptability at Microsot

i think persistence and adaptability can be intention yel, that's something i've lived through in some years, or even af yet, decades, at microsot. Do you persist with the strategy, or do you say, wait a second, we need a different strategy? In 20 14, when satya and adela became c o, i think, in many ways, he looked around and said, you know, we are never going to succeed in having a phone o. Then he said, and we can succeed without one. And so for me, it's also this interesting aspect of knowing when to persist and knowing when to change.

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