How Darth Vader Knows What Luke Got Him for Christmas

behavior change design is about helping people achieve their goals, not yours. I actually have this quote in front of me from the book: It's easy to creep into dark patterns and manipulative design choices. So if you want, let us know if this episode maybe changes the way you think about designing for behavioral change. Just email us at hey, uxp podcast.com. Remember to keep moving. See you on the other side.