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Prime Shoppers Spend More
Motley Fool Money
The Power of Subscriptions and Membership Models
According to Bloomberg, Prime days are expected to do about $13 billion in sales. This sounds like a lot of money but how significant is this event to a $1.3 trillion company? Amazon brings in what I mean, it brought in $525 billion in trailing 12 month revenue. Clearly the Prime Day number is on its own. It's just a drop in the bucket. But we've seen throughout history, those subscriptions, those membership models can be very powerful.
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