AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
The History of the White Bicycle
In the early 70s, over 3,000 people were dying in traffic collisions every year in the Netherlands. A six-year-old girl named Simona Longenhof was cycling to school near Eindhoven when she was hit and killed by a car. The Dutch decided that losing that many children to cars was a price they were unwilling to pay. By painting their bike white, people could offer their bike to the community.