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261 - Standing Out In The Market By Creating Demand | Growth Marketing Camp

GTM Live

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Is Your Single Most Important Metric?

The most important metric in marketing is the amount of revenue that gets created through yor web side. We look at what we call hero pipe line for a first period of time, basily pipe on thatyourin a win. It greater than 25 % o yourself s already qualified. And i's that number growing as a leading indicator. But damos can be a misleading number im on its own. So we look at later fonal metrics to basically like anything.

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