#120: Innovative Ideas Driving Banking Loyalty in South Africa
Let's Talk Loyalty
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The South African Loyalty Market
Darmesh: My perspective on the South African market generally in terms of loyalty is one that I think is absolutely very sophisticated. And it might even be one of the more sophisticated ones in the world when it comes to financial services, be that insurance or banking. Darmesh: So we're definitely going to talk a lot about that. But even before that as well, Darmesh, what I've always loved about the South African loyalty market is really that it's actually quite sophisticated. Paula: It's an absolutely fantastic opportunity for anyone looking to get into banking and then of course, further their career.
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