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GTM 134: When to Hire Your First Sales Reps (And How to Get It Right) with Joe DiMento

The GTMnow Podcast

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Hiring for Sales Success

This chapter explores the nuances of hiring for early-stage sales roles, emphasizing the need for intrinsic motivation and alignment with the company's mission. It discusses the importance of assigning small, meaningful projects to candidates as a means to assess their work ethic and skills, as well as strategies for negotiating balanced compensation structures that include equity. The conversation highlights the role of leadership qualities in candidates and recommends a 'player-coach' model for initial hires to foster growth within the team.

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