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#143: User Acquisition Strategies from Fabulous app with Natalie Drozd, Marketing & UA Lead at Fabulous
Business of Apps Podcast
How to Scale Your Acquisition Campaigns for Apps
Running is your acquisition campaigns for apps. consolidating as many campaigns as possible into smaller number of campaigns, but with higher number of events for campaign. Trying to diversify one thing, trying to have less campaigns and using different creatives. So very contritutive rules, I would love to say.
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