4min chapter

The Rich Roll Podcast cover image

Matthew Futterman On The Secrets of Speed & Endurance

The Rich Roll Podcast

CHAPTER

The Evolution of Running Culture

The book is about the rebelliousness, the kind of rock and roll, sensibility that accompanied Larson's work. How do we connect with that rebelliousness now when it is such a mainstream activity? I think the biggest evolution that running has undergone certainly in the last 15, 20 years is that it has really gone from being a solitary activity to a group of a group activity.

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