
What can anthropology teach us about the way we work?
RSA Conversations
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The Role of Anthropology in Business
Anthropology is now being used by businesses to help them understand why teams find it hard to work together. Companies have started to use anthropologists to study their customers, i.e. people who might seem strange to them. But looking back at the familiar, their own internal workings is something many companies feel rather nervous of doing.
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