Having an on Line Community Is Key

Tiffany: We've had our line community for over ten years now. It's called voice's hub, and it's a moderated community. But we recruit about a couple o hundred of our members to be part of this really exclusive community which we use for qualitative research. So having an amany community just one piece of our insides pie is very important. And so how can this research really drive or supplement other pieces of researh for doing, mi team also does brand and product ortory research, creative research, employee research.